Google update: No-follow update and the new UGC and Sponsored

Link Building: Google SEO #1 Ranking Tactic (Backlinks) - 2021

Link-building

What's working to get links easily today

Easiest links you can create on day one: Links from your own page

Get Google Citations And Brand Mentions Starting Today

What are Citations and how to use them in link-building (6:13)
Finding industry specific sites to get citations for more easy link building (3:35)
Citation through your LinkedIn profile's page (1:28)

What to know about a link to tell if it is good

Link building by link-begging, which is a brute-force strategy that works

Guest blogging

Blogging and guest blogging for links and SEO: Only good guest-blogging sites (3:52)
Guest blogging pitch script (4:37)

Ranking factors

Linkable asset: having something attractive for others to link to

Before trying to get links, have something of value to link to (5:57)
How to make more attractive pages with copywriting (8:14)
Drawing links with cornerstone content (5:25)
Writing More Compelling Page Headlines (8:14)
Let users build a business or have something valuable on your site to link to (1:58)
Dont get links from directories, blog comments, article websites (3:41)
Hiring Freelancers What Didnt Work (6:49)

How to get links with many different strategies for off page SEO

How To Get Links From Wikipedia (6:33)
Google alerts (3:46)
Build relationships and ask your professional contacts to link to you (2:33)
Pay for product reviews (comes with a link) (3:49)
Post job openings (7:17)
Create discount offers and post them on discount websites (4:12)
List of discount sites
Publicity for backlinks (10:37)

Using the Google link disavow for bad links

SEMRush SEO tool for competitor backlink research or your backlink analysis

Registering for SEMRush (4:07)
Finding a link to my site where my page was gone and fixing it to regain SEO (2:51)
Finding citation opportunities (2:26)
Finding old links and having ways to get many more links from those sites (7:28)
Competitor link research for SEO (9:40)
How my competitor got great links (6:45)
Backlink audit to find toxic links to disavow (2:29)

How to get links from .gov websites

Introduction to .gov links section (1:37)
Links for gov employees (2:01)
List of gov sites (1:34)
Links from .gov sites through employment opportunities (1:33)
Example of a gov site with links (1:00)
Steps for gov links and section conclusion (2:44)

How to get .edu links from authoritative universities

Events to get links, publicity, and also clients

Backlinks with publicity

Penalties

Different way of looking at things for a moment

Webmaster tools to check search performance and crawling & indexing status

Setting Up Google Webaster (6:08)
SEO Definitions (3:34)
Submitting new URLs and checking indexing (1:53)
Troubleshooting Linking And Crawling Errors (1:19)
Webmaster performance (4:19)
Introduction to Google Analytics (9:19)

How to get links using infographics to boost link-building and off-page SEO

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