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Blogging Masterclass: How To Build A Successful Blog
Introduction
Welcome To The Course! (6:40)
How To Use This Course (0:53)
The Foundation
The Mindset Of A Successful Blogger (5:08)
Content Strategy & How To Find Your Perfect Niche (5:49)
Naming & Branding Your Blog (3:11)
Setting Up Your Website
Why You Should Use WordPress For Your Blog (4:03)
What You'll Need To Build A WordPress Site (5:28)
How To Set Up WordPress In Under 5 Minutes (5:22)
Exploring The WordPress Dashboard (4:36)
WordPress Posts & Pages (1:29)
The WordPress Post Editor (3:57)
Customizing Your WordPress Profile (1:42)
Finding & Installing A WordPress Theme (4:37)
How To Customize Your Theme (1:53)
WordPress Plugins (2:14)
Security & Backups (2:35)
Analytics & Data (1:04)
Generating Content Ideas
Why You Need A Reliable Ideation System (0:42)
Creation Begins With Consumption (2:15)
Conducting A Brain Dump (1:09)
The #1 Tool For Content Research (2:05)
Questions Straight From Your Target Audience (1:33)
Eavesdropping On Niche Communities (2:02)
How Your Existing Audience And Content Can Help You Generate New Ideas (1:21)
Improving Your Writing
The Importance Of Effective Writing (2:53)
How To Write Irresistible Headlines (4:01)
Matching Your Audience's Tone & Vocabulary (1:45)
Creating Focused Content (1:23)
How Grammatical Errors Can Cripple Your Efforts (2:30)
How To Become A Better Writer (5:37)
The Most Effective Types Of Blog Content
Exploring Various Types Of Content (0:32)
How To Create Epic List Content (2:35)
Teaching Your Audience With Guides & Tutorials (2:00)
Two Approaches To Q&A Content (1:54)
Interviews & Profiles (2:40)
Where A List Meets An Interview (2:01)
How To Write Valuable Reviews & Comparisons (2:12)
Working News Into Your Content Strategy (1:07)
Creating Valuable Roundups & Resource Lists (1:03)
Thought, Opinion, And Controversy (1:48)
Statistics & Original Research (1:29)
Presenting Complex Data For Visual Learners (1:25)
How To Write A Case Study That Turns Readers Into Customers (3:07)
Content Formats & Repurposing
Alternative Content Formats (2:25)
How To Generate An Infinite Stream Of Fresh Content (1:26)
Watch Me Turn One Video Interview Into More Than A Dozen Pieces Of Content (4:02)
Blog SEO (Search Engine Optimization)
A Brief Introduction To SEO (3:24)
Understanding Search Engines (3:34)
Basic Site Setup For SEO (3:26)
The Best SEO Plugin For WordPress (0:56)
Optimizing Your Page Titles (3:46)
Optimizing Your Meta Descriptions (1:04)
Themes & Template Settings (5:13)
Analyzing Your Content (1:01)
How To Choose The Right Keywords And Create High-Ranking Content On Any Topic (5:21)
Does Keyword Density Matter? (1:53)
Internal Links (2:09)
Image Optimization (0:50)
Content Promotion Strategies
Why Content Promotion Is Crucial (0:38)
Strategic Collaboration (1:51)
The Formula For A Perfect Guest Post Pitch
A Simple Way To Get Leading Influencers To Share Your Content (1:44)
Teasing Your Content On Social Media (1:48)
How To Get Your Content Featured In Popular Resource Lists (1:23)
Don't Neglect This Free Source Of On-Demand Traffic (1:07)
How To Promote Your Content In Groups & Niche Communities (Without Being Spammy) (3:01)
The Most Effective Way To Skyrocket Your Audience Overnight (4:02)
Growing Your Email List
Why Growing An Email List Should Be Your #1 Priority (2:03)
Choosing An Email Marketing Service (1:26)
Incentivizing The Opt-In: 17 Lead Magnet Ideas (6:54)
Where To Place Opt-In Forms On Your Website (2:05)
High-Profile Opt-In Forms (2:28)
How To Turn Commenters Into Subscribers (0:56)
A Counterintuitive Strategy To Increase Your Conversion Rate (1:01)
Leveraging Social Proof To Grow Your Email List (1:06)
Nurturing Your List: The Key To Building Lasting Relationships (4:04)
Monetizing Your Blog
How To Turn Your Blog Into A Business (1:02)
The Most Common Way To Monetize A Blog (And Why I Don't Recommend It) (2:54)
The Best Way To Monetize A Blog Without A Product Of Your Own (4:22)
Creating & Selling Your Own Products On Your Blog (2:24)
How To Generate Long-Term, Recurring Subscription Revenue (1:47)
Using Your Blog To Market Your Services (1:17)
Wrapping Up
New Lecture (1:27)
Two Approaches To Q&A Content
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