Basic Product Criteria (20 Different Things To Look For In A Product)

Amazon FBA: From No-Experience to Launching Your First Product on Amazon!

Part 1 Introduction

Overview of This Course: The Perfect Product System (5:57)
Part 1 Structure And Class Materials (3:45)
Amazon FBA Monthly Earnings - Erik Rogne (2:54)
Meet Your Instructors (3:54)
Setting Expectations (4:12)
Key Concepts (Learn What Private Labeling Is And More) (8:11)
Steps To Complete Before We Start (4:10)

Part 1 - Mini-Goal 1 | Understand What To Look For In A Product

Everything You Need To Know About China (9:34)
The Worst Categories (And Why Must Avoid Them!) (8:53)
The Best Categories To Focus Your Product Search On (2:16)
Basic Product Criteria (20 Different Things To Look For In A Product) (8:31)
Advanced Product Criteria (9 Different Things To Look For) (5:35)

Part 1 - Mini-Goal 2 | Use Our Basic Product Criteria To Find 3 Products

Action: Choose A Product Category To Start With (2:48)
Action: Install Unicorn Smasher Chrome Extension (2:54)
Action: Find A Product To Run Through Our Choosing A Product Cheat Sheet (16:24)
Action: Find 3 Products That Pass Our Choosing A Product Cheat Sheet (11:06)
Action: Add Chosen Products To Our Product Comparison Sheet (2:22)
Action: Calculate The Basic Criteria Score For Each Product (10:40)

Part 1 - Mini-Goal 3 | Decide on 1 product to import

Action: Find Out If Our Products Pass The 5X Rule (8:28)
Action: Find Out If Our Products Have A Low MOQ (3:04)
Action: Find Out If Our Products Are Not Patented (4:37)
Action: Find Out If Our Products Have A High RPR (7:28)
Action: Find Out If Our Products Pass The Keyword Test (3:29)
Action: Find Out If We Can Create A Listing That Would Beat Our Competitors (11:49)
Action: Find Out If Our Products Are Trending (2:48)
Action: Determine If We Can Brand And Add Bonuses To Our Products (2:52)
Action: Calculate The Advanced Criteria Score For Each Product (2:27)
Action: Use Our Product Comparison Sheet To Make Our Final Product Decision (3:43)

Part 1 - Mini-Goal 4 | Find 2-3 Suppliers To Import A Sample From

Action: Find 5 Potential Suppliers On Alibaba (6:32)
Action: Send A Message To 5 Suppliers (15:52)
Action: Evaluate Supplier Offers (6:16)
Action: Create Counter Offers (5:56)
Action: Run Suppliers Through The Supplier Scoring Rubric (12:22)
Action: Decide On 2-3 Suppliers To Import A Sample From (4:40)

Part 1 - Mini-Goal 5 | Complete Final Research For Your Product

Part 1 Conclusion

Part 2 Introduction

Welcome to Part 2! (1:28)
Part 2 Structure And Class Materials (7:00)
Why Speed Is Critical to Your Success On Amazon (1:53)
How to Communicate & Build a Relationship With Your Supplier (1:55)
Module Review (0:53)

Part 2 - Mini-Goal 1 | Order 2-3 Product Samples

Module Introduction (1:07)
Why You Must Get Product Samples (3:06)
Why You Need to Establish a Relationship With Your Supplier (1:39)
The Importance of Product Quality & Negotiating (1:24)
Action: Place an Order for 2-3 Product Samples (7:17)
Module Review (0:35)

Part 2 - Mini-Goal 2 | Evaluate Your Product Samples

Module Introduction (0:58)
Action: Evaluate Your Samples Using Our General Criteria (6:37)
Action: Create Your Own Sample Evaluation Criteria (6:28)
Action: Take Product Pictures (7:05)
Action: Use the Quality of Your Product Sample to Negotiate (2:20)

Part 2 - Mini-Goal 3 | Create Your Barebones Listing On Amazon

Module Introduction (0:50)
Action: Create an Amazon Seller Account (1:55)
Action: Choose Your Product Category to List In (1:38)
Action: Buy a UPC Code (Barcode) (3:36)
Action: Create Your Barebones Product Listing (3:53)
Module Review (0:50)

Part 2 - Mini-Goal 4 | Place Your Order & Ship It to Amazon

Module Introduction (1:34)
Erik's Experience With U.S. Customs (1:56)
Action: Complete Supplier Checklist (6:39)
Action: Pay Your Supplier (1:12)
Action: Select a Single FBA Warehouse (2:21)
Action: Prepare to Send Your Amazon FBA Inventory (4:47)
Action: Send Your Supplier Amazon Shipping Labels & FNSKU Barcodes (0:58)
Module Review (0:43)

Part 2 - Mini-Goal 5 | Complete Your Product Listing

Module Introduction (0:36)
Action: Add Vital Product Information (3:09)
Action: Add Product Variations (Optional) (0:55)
Action: Update Product Offer (1:10)
Action: Add In Compliance Information (Optional) (0:53)
Action: Upload Product Images (0:58)
Action: Update Product Description (3:29)
Action: Add In Product Keywords (2:51)
Action: Fill Out 'More Details' For Your Product (2:35)
Module Conclusion (1:09)

Part 2 Conclusion

Module Introduction (0:38)
How to Contact Amazon Seller Support (1:25)
Action: Upgrade Your Amazon Seller Account (1:44)
Review Of What You Did In This Course (1:50)
Module Review (0:34)

Part 3 - Mini-Goal 1 | Find Product Keywords For Optimization

Part 3 - Mini-Goal 2 | Share Your Product On Facebook Groups

Part 3 - Mini-Goal 3 | Setup An Amazon PPC Campaign

Introduction to Amazon PPC (2:43)
Campaigns, Adgroups, & Keywords Overview (4:16)
Amazon PPC Key Metrics & Terminology (5:53)
What the Bid Price Does (2:54)
Ideal ACoS Calculator (4:01)
Action: Export Keyword Report & Put in Google Sheets (3:20)
Action: Add in Negative Keywords (1:40)
Action: Use FeedbackFive to Create an Email Campaign (2:30)
Next Steps On Where to Go From Here (1:41)

Reference Material

Alibaba Training

Introduction To Alibaba.com (2:42)
Using Trade Assurance to Order your Product (4:18)
Using the Alibaba.com Mobile App (7:17)
Alibaba.com: Global Buy, Global Sell (1:11)
Create a RFQ on Alibaba.com to have Suppliers Contact You! (8:35)
Using Alibaba.com SourceNow to Find Products with Images (6:26)

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